Katie and Floyd – The Digital Course

Here’s What You Get:

What it is

“The Digital Course” (also called Digital Course Course) by Katie & Floyd is a step-by-step training program that teaches you how to create and sell low-ticket digital courses (typically $33–$97) designed to generate consistent daily income.

The core idea: build simple, high-demand “micro-courses” that are easy to create, quick to launch, and optimized to convert cold audiences into buyers.

Core Promise

• Turn your knowledge into mini-courses that sell daily
• Potentially generate $1K–$3K/day from low-ticket offers
• Use small products as a gateway to higher-ticket offers

What You Learn

1. Finding a Profitable Course Idea

• Use AI (ChatGPT prompts) to identify what people want to buy
• Skip traditional market research
• Choose “micro-topics” that convert quickly

2. Packaging & Pricing

• How to:
  • Name your course
  • Price it (low-ticket strategy)
  • Structure content for “binge consumption”
• Focus on fast results for buyers → more repeat purchases

3. Pre-Selling Strategy (Key Differentiator)

• Sell your course before creating it
• Simple 3-step pre-sell framework
• Validate demand and get paid upfront

4. Course Creation (Simple Tech)

• Record using basic tools (phone, Zoom, mic)
• Avoid complex setups or expensive platforms
• “Scrappy” tech stack approach

5. Getting Customers

• How to:
  • Attract buyers even with a small audience
  • Create consistent demand
• Focus on daily content → daily sales loop

6. Scaling & Monetization

• Turn one product into:
  • Multiple offers
  • High-ticket upsells
• Build passive income ecosystem

Course Structure (Typical Modules)

• Mindset & strategy
• Choosing a profitable topic
• Packaging & pricing
• Pre-selling your course
• Recording & delivery
• Sales optimization
• Bonus: tech tutorials + coaching calls

Target Audience

Best suited for:

• Beginners wanting to make money online
• Coaches / creators wanting passive income
• Freelancers transitioning away from client work
• High-ticket sellers who want a low-ticket entry product

Pros

• Very beginner-friendly
• Focus on speed (launch in days, not months)
• Strong emphasis on validation before creation
• Leverages AI for faster execution

Cons / Considerations

• Income claims may be optimistic/marketing-heavy
• Focused mainly on low-ticket model (not for everyone)
• Requires consistent content or traffic to sustain sales
• Strategy works best if you already have:
  • Some audience OR
  • Ability to generate traffic

Bottom Line

Katie & Floyd’s Digital Course is a practical program centered on one core idea:

Create simple, low-cost digital products quickly, validate demand first, and scale through volume + upsells.

It’s less about building a “perfect course” and more about:

• Speed
• Simplicity
• Sales-first thinking