Growth School – SEO At Scale Course
Growth School – SEO At Scale Course
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Growth School – SEO At Scale Course

Original price was: $357.00.Current price is: $24.99.

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Growth School – SEO At Scale Course
Growth School – SEO At Scale Course
$357.00 Original price was: $357.00.$24.99Current price is: $24.99.

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Learn SEO from the Brains Behind the SEO strategies of

Myntra

8-week hybrid structured program to learn how to execute SEO strategies and gain a competitive advantage over other marketers in the job market by leveraging Generative AI.

Why learn SEO?

1,000%+ more traffic

Is driven by SEO compared to organic channels

$134 Bn

Expected SEO Services market size by 2026

8000+

SEO jobs in India alone (according to LinkedIn)

This program is for you if you are

SEO Professionals
Digital Marketers
Performance Marketers
Brand Marketers
Copywriters
Entrepreneurs
Digital Marketing Managers
Someone looking to transition to SEO

Here’s what you’ll learn in the program

Week 1
Fundamentals of SEO & Algorithm
  • Fundamentals of SEO
  • Busting SEO Myths
  • How does the algorithm work?
  • Understanding the working of Google’s algorithm
  • Decoding recent google updates
  • How to be one step ahead of the algorithm
  • Ranking Drop Analysis
Week 2
Mastering Content for SEO
  • B2C Content Strategies
  • Topic Clusters
  • Concept of EEAT (Experience, Expertise, Authoritativeness, and Trustworthiness)
  • Concept of YMYL (Your Money or Your Life)
  • Image Optimization
  • Video Optimization
  • How to use Featured Snippets
  • Understanding Web Stories
  • Masteting Google Discover
Week 3
Mastering Technical SEO
  • Javascript SEO
  • Crawl Budget Optimization
  • Optimization for Mobile
  • Webspeed optimization
  • Robots.txt optimization
  • Pagination best practices
  • XML Sitemaps optimization
Week 4
Mastering Technical SEO – Part 2
  • Faceted Navigation
  • Optimizing for Mobile devices
  • Mastering Sitemaps
  • How to Optimise Website with AMP
  • Optimizing JavaScript Websites
Week 5
Enhancing Link Profile
  • Links Fundamentals
  • Internal Linking
  • Conducting Backlink Analysis
  • Link Building Techniques
  • Manual Actions
Week 6
E-Commerce and Local SEO
  • End-to-End SEO for eCommerce Stores
  • How to Migrate a Website
  • Mastering Local SEO
  • How to Rank a Website in a Specific Location (Hyperlocal)
Week 7
International SEO
  • Ranking a Website in a Specific Foreign Country
  • Understanding How SEO is Being Done in International Markets
  • SEO Goals & Forecasting
  • Google Penalties
Week 8
Executing Everything
  • Work on a Real-life SEO Project
  • Solve problems like a pro
  • Brainstorm with your cohort members
  • Become the top 1% SEO Marketer
Future of SEO
Week 9
  • How to use Generative Ai & ChatGPT for SEO
  • The Implication of Ai on SEO
  • Exploring PEO (Prompt Engineering Optimisation)

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