Over 1.000 comments
✔ 70+ step-by-step lessons on starting and growing a cult
✔ 25 action-focused exercises
✔ 4 fill-in-the-blanks Cult Strategy documents
✔ Ultimate Cult Builder Checklist
✔ Influence and Persuasion Masterclass
✔ Plug-and-play blueprints and templates
✔ Advanced Indoctrination Framework
✔ Storytelling System
✔ Private Facebook community
CultBrand Academy Curriculum
Module: Welcome to CultBrand Academy
▶️ Getting started
▶️ Before we start… a message from Jody
▶️ FAQs
▶️ Reporting broken content
▶️ Partner program
Module: Getting support
▶️ Getting support
▶️ Live Cult Strategy calls
▶️ Upgrade to weekly live calls
▶️ Firing up the Bat Signal (1:1)
▶️ All the tech stuff
Module: The Cult Files
▶️ The Academy Workbook
▶️ The Cult Growth Strategy
▶️ The Cult Planner
▶️ The Ultimate Cult Building Checklist
Module: Foundations
▶️ The 7 Cult Commandments
▶️ The Three Pillars of Cult Wisdom
▶️ The CultBrand Secret Weapons
▶️ Weapon 1 – Neutrality
▶️ Weapon 2 – Storytelling
▶️ Weapon 3 – Influence
▶️ Let’s recap – Foundations
▶️ Assessment – Foundations
Module: The Message
▶️ The purpose of your Message
▶️ You’re not stuck
▶️ Clarifying your message
▶️ Hater or creator?
▶️ The Message Test
▶️ Let’s recap – The Message
▶️ Assessment – The Message
Module: The Enemy
▶️ The importance of an opposing force
▶️ Know your enemies
▶️ Developing your enemies
▶️ Enemy expansion
▶️ Testing your enemies
▶️ Let’s recap – The Enemy
▶️ Assessment – The Enemy
Module: Be Different
▶️ Be Different
▶️ It’s a brand, Jim. But not as we know it…
▶️ Creating contrast
▶️ What everyone gets wrong
▶️ Creating a sense of place
▶️ Celebrate it.
▶️ Let’s recap – Be Different
▶️ Assessment – Be Different
Module: Broadcast
▶️ Your path to everything
▶️ Cult broadcast foundation
▶️ Choosing your channel
▶️ The YOU Algorithm
▶️ De-complicate your content
▶️ Broadcast TV for beginners
▶️ The Cult Broadcast Strategy
▶️ Planning episodes
▶️ The Lazy Content Plan
▶️ Bruce Lee your content
▶️ Don’t make these mistakes
▶️ Let’s recap – Broadcast
▶️ Assessment – Broadcast
Module: Recruit
▶️ Recruiting new followers
▶️ Putting The Cult in Culture
▶️ Two ways to recruit
▶️ Attracting new followers
▶️ Search and rescue
▶️ Listening
▶️ Let’s recap – Recruit
▶️ Assessment – Recruit
Module: Belonging
▶️ Building belonging
▶️ Do things that don’t scale
▶️ The problem with automation
▶️ Indoctrinate
▶️ The Love Bomb
▶️ Influence and Persuasion
▶️ Storytelling Secret
▶️ Organising and telling stories
▶️ The Indoctrination Path
▶️ The Carrot and The Stick
▶️ Let’s recap – Belonging
▶️ Assessment – Belonging
Module: Demonstrate
▶️ Demonstrate belonging
▶️ The most powerful form of commitment
▶️ The joy of low threshold participation
▶️ Embrace the Hierarchy
▶️ Rituals
▶️ Words
▶️ The Look
▶️ Let’s recap – Demonstrate
▶️ Assessment – Demonstrate
Resources
JOIN CULTBRAND ACADEMY TODAY TO CLAIM THESE FOUR BONUSES
Bonus #1 – The No.1 Cult Launch Blueprint (value $500)
The step-by-step workshop on how to launch with a difference. Get a clear, actionable framework for launching your product, book, course, program or service without burning your audience. Discover the pre-launch framework to encourage your followers to sell your launch for you and all the tools, templates and resources you need to launch fast.
Bonus #2 – Cult Leader Mastery (value $350)
Discover how to navigate the challenge of stepping into the role of a cult leader and become a leader that people trust, follow, and respect. Cult Leader Mastery reveals the tools to use to cultivate authority, influence, and credibility in your space and shows you how to master the delicate balance of being bold while being approachable.
Bonus #3 – The 5-Day Launch Your Cult Challenge (value $100)
Launch your cult the right way with the 5-Day Launch Your Cult Challenge. Implementing the lessons in How To Start A Cult, the challenge includes 5 days of video training on the key elements of the CultBrand process with an accompanying workbook and exercises to complete each day to start or grow your cult following.
Bonus #4 – Access to every future Cult Challenge (value $291)
Get access to every 7-day, 21-day, and 30-day Cult Challenge, designed to push you to be bolder, more courageous, and unapologetically visible. Each challenge is designed to force you to step outside your comfort zone, take fearless action, and build unstoppable momentum. Every time we run one, you’re in, so you can breakthrough your limits, grow your influence, and lead with confidence.
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